Slagharen: Halloween

For the Slagharen Halloween campaign, we worked with a range of influencers to create a variety of content to showcase the atmosphere of the event. Darcy Lazar, Diesna Loomans, Familie Koning, and others produced Instagram reels, stories, and TikTok videos, allowing families with children to experience the excitement and thrill of the Wild West Halloween event.

Each influencer was a perfect fit for the collaboration because of their ability to appeal to a wide audience, especially families with children, which perfectly matches the event’s target audience. Our goal was to communicate the atmosphere of Slagharen’s Halloween event while attracting more visitors by generating interest with engaging content.

The result of the campaign was extremely successful. With a reach of 470,000 and strong audience engagement, the influencers managed to convey the excitement and thrill of Slagharen Halloween. By highlighting the walkthroughs and scare zones, with a special focus on The Manor and Main Street, we not only captured the atmosphere of the event but also aroused the curiosity of the audience. This campaign was a success because it effectively communicated the atmosphere of the event while increasing the interest and engagement of the audience.