Burga: Stien Edlund, Sophie Ousri, Loesje

For this collaboration, we teamed up with Burga, a brand known for its stylish and protective phone cases. We created a creative campaign with the help of influencers Stien Edlund, Sophie Ousri and Loesje, each with their own unique style and following. The goal of this campaign was to showcase Burga’s beautiful and functional products in an authentic and energetic way, while giving our influencers’ followers the chance to enjoy a personal discount code for their purchases at Burga.

TikTok star Stien Edlund and YouTube star Sophie Ousri, together with Instagram influencer Loesje, created various content that highlighted Burga’s product features. In total, they created one YouTube video, one Instagram post, two Instagram stories and two TikToks, showcasing the beautiful designs and protective features of Burga’s phone cases and other accessories.

In the YouTube video, hosted by Sophie Ousri, viewers were treated to a natural and positive explanation of the importance of a good phone case, while Burga’s products were clearly displayed in a calm and tidy environment. Sophie introduced herself and shared her honest opinion and first impressions of the design and quality of Burga’s products, highlighting her favourite cases. Throughout the video, viewers were also reminded of the special discount code they could use for their purchases at Burga.

The Instagram and TikTok content, created by Stien Edlund and Loesje, was equally engaging and showcased Burga’s products in an authentic light, with the influencers sharing their genuine enthusiasm for the stylish and functional aspects of the products.

This campaign managed to showcase Burga’s beautiful and protective products in an authentic and accessible way, with the influencers encouraging their audience to take advantage of the special discount offer. It’s a perfect example of how a well-planned and executed influencer campaign can help a brand connect with a wider audience in a natural and engaging way.